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Rolex - Domino’s Pizza OP 36

It comes full set and in brand new condition, fully stickered.

The rarity of this model lies in the fact that it was specially made for the famous pizza brand "Domino's Pizza ”, with the logo on the case back and bracelet. Tom Monaghan, the founder of Domino's Pizza, began giving away watches in 1977 if the manager of a restaurant managed to exceed sales of $20,000 in one week! Monaghan set up the Domino's Pizza Rolex Challenge to motivate his teams. The Air-King ref. 5500 was the most widely distributed model, and one of the most famous, with the colored logo directly on the dial. As this model is no longer in production, it has been replaced by similar models up to the Oyster Perpetual ref. 126000, as seen here, since 2020.

More details and photos on request.



SOLD